AI and data analytics skills are becoming increasingly valuable in today’s job market, especially for those seeking well-paying, in-demand positions. According to a recent salary guide from talent solutions firm Robert Half, the projected starting pay for tech jobs next year reflects the growing demand for these skills.
Robert Half’s projections are based on two years of professional-to-employer matched compensation data and third-party job postings. The guide breaks down salary expectations for candidates with "moderate experience" in the role—meaning they meet most job requirements, have some relevant certifications, or possess transferable skills.
The salary guide is being released amid a challenging job market in the U.S., where unemployment has risen, some industries are seeing job losses, and there are more unemployed individuals than available job openings. In this environment, salary negotiations have become more important than ever for job candidates who secure interviews. While it might feel daunting to ask for a higher salary in a tighter job market, companies may still be willing to pay a premium for in-demand skills.
Thomas Vick, a technology hiring and consulting expert at Robert Half, pointed out that IT roles, especially those in high demand, often come with higher salaries—particularly when it comes to expertise in areas like AI. For example, the average starting salary for AI architects in 2026 is expected to range from $142,750 to $196,750, depending on skill and experience. Mid-level candidates in this field could expect to earn around $175,000.
The salary guide also highlights other highly sought-after skills, including cybersecurity, cloud computing, and data analytics. Vick advises job seekers to do thorough research to understand the market value of their skills and be prepared to negotiate a salary that reflects their qualifications.
In addition to salary, candidates are increasingly considering the overall compensation package, which may include flexibility and benefits. According to Vick, job seekers are becoming more vocal in negotiating for these additional perks, signaling a shift toward prioritizing work-life balance and other non-monetary factors.