Artificial intelligence is changing how large companies in the United States operate and, above all, who they hire. Many organizations are no longer focused primarily on how many employees they have or how much each person produces, but rather on the cost of maintaining their workforce in relation to the overall business. In this context, KPMG U.S. CEO Tim Walsh explained in Fortune that very specific new job profiles are emerging. “We’re hiring people that we call orchestrators,” he said.
These professionals are responsible for overseeing how AI systems operate and ensuring that everything is properly connected and running smoothly. Their importance is steadily growing, and they are becoming increasingly present in day-to-day operations.
More and more companies are investing large sums of money in artificial intelligence. Many are already allocating a significant portion of their budgets to this technology, which is driving internal reorganization. As a result, companies can accomplish more work without significantly increasing headcount.
AI is changing the rules of hiring
This does not mean companies will hire fewer people, but rather that they will hire differently. In fact, more than half of companies plan to expand their workforce over the next year, but they are seeking different profiles such as experts in technology, data, or automated systems management.
The challenge lies in more repetitive jobs, which are at greater risk of disappearing or shrinking because AI can perform those tasks faster and at a lower cost. On the other hand, roles that involve decision-making, direct interaction with clients, or strategic thinking remain highly valuable.
Even so, companies are concerned that they have not yet adapted their roles to this new reality. This could particularly affect younger workers, who may have fewer opportunities to learn and gain experience.
Overall, the key takeaway is that artificial intelligence is not eliminating jobs, but it is transforming them completely. Companies still need people, but they are increasingly looking for individuals who can work with technology rather than those focused on simple, repetitive tasks.