RIP to the corporate wellness boom Employers are scaling back on wellness benefits for their employees. No more cheap gym memberships and free fitness apps.



Like free office snacks or those over-the-top holiday parties, corporate wellness programs have always felt a tad scammy to me. They're flashy perks—gym discounts, mental health apps, subsidized yoga—but I'd happily trade them for job security, a solid salary, or actual healthcare that doesn't bankrupt me. In the brutal math of corporate budgets, it's layoffs versus lattes (or avocados). Skip the guac; save my gig.

Workplace wellness exploded over the past decade, especially post-pandemic. Tight labor markets and burnout pushed bosses to roll out Zoom meditations and app subscriptions, hoping to lure and keep talent. But now? The vibe's shifting. Companies aren't axing wellness entirely—they're slashing the fluff, chasing ROI, and pivoting to cheap, targeted options amid soaring healthcare costs and economic squeezes.

From Lavish to Lean: The Budget Belt-Tightening

Your employer still wants you hitting the gym, but expect Planet Fitness over Equinox. If you've ghosted your New Year's resolution, they won't waste cash on unused perks. Data from Ramp Capital shows wellness spending per worker dropped 20% to $1,103 in 2025 from $1,366 in 2023. Employees are flocking to budget apps like ClassPass and Wellhub, ditching pricier options.

This comes as family health premiums hit nearly $27,000 last year (up 6%, per Kaiser Family Foundation) and climb toward $30,000 now. "Controlling healthcare costs is priority one," says Todd Katz, head of US group benefits at MetLife. Meanwhile, the global wellness market nears $95 billion, but uptake sucks: 68% of workers skip perks because they're "time-consuming or confusing" (Deloitte, 2023), and under a third use digital platforms monthly (Sapients Insights, 2025).

Josh Bersin, CEO of The Josh Bersin Company, nails it: "I don't hear companies saying, 'Our wellness program is our secret sauce.' It got overhyped." A 2024 Oxford study backs this—apps, relaxation classes, and financial coaching barely move the needle (volunteering worked; stress training backfired).

The Millennial Mirage and What's Next

The 2010s millennial push for work-life balance, fueled by cheap money, sparked this perk frenzy. Tech giants set the bar with ski trips and massages, so everyone piled on. But low utilization and ballooning costs mean cuts now.

Smart firms are getting strategic, per IDC's Zachary Chertok. They're swapping ad-hoc apps for hubs that track usage—nixing what flops, doubling down on hits. Wellhub's Cesar Carvalho pitches his gym network at $2–$5 per employee monthly: simple, scalable value.

Employers chase lower sick days, higher productivity, and slimmer insurance bills. For users, it's a win; for skeptics, it's a band-aid on burnout. A mindfulness sesh mid-chaos? Useless if you're slammed. "People would rather see it boost medical benefits—that's the real cost," Bersin adds.

Holistic health means fair pay, sane hours, and affordable insurance—not apps papering over cracks.

My Take: Perks Are Extra, Not Essential

Business Insider hooked us up with ClassPass this year—cool, I'll use it (probably). We lost fitness reimbursements last year, which stung more financially. Reminder to self: It's a bonus, not a must. Bosses, cut if needed; I'll jog outside.

What do you think—wellness perks worth it, or just corporate theater?

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