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How the Dallas Cowboys Cheerleaders Got a 400% Pay Raise


 The second season of Netflix's documentary series America’s Sweethearts: Dallas Cowboys Cheerleaders concludes on a high note with the announcement of a “life-changing” 400% pay raise for the cheerleaders. This significant increase, revealed in the final episode, marks a major victory after years of advocacy for fair compensation.

Throughout the seven episodes, the series explores the intense audition process where both veterans and rookies compete for spots on the 36-person squad, highlighting the pressure and challenges the dancers face. Alongside this, the cheerleaders’ struggle for better pay is a central theme, showing how many had to juggle multiple jobs just to make ends meet despite the Dallas Cowboys being valued at over $10 billion.

Veteran cheerleader Jada McLean, who helped lead the pay negotiations, credits the visibility from the series for empowering the team to speak up. She notes that public support after the show aired motivated them to push harder for fair wages. The Dallas Cowboys organization expressed satisfaction with the outcome, acknowledging the cheerleaders’ happiness with the new contract terms.

Before the raise, pay was low—reports indicated hourly wages between $15 and $20, with game-day pay around $500, and some earlier lawsuits revealed even lower rates. The new agreement not only increases hourly pay but also improves compensation for appearances outside of games, though health insurance is still not included.



Despite the victory, some veterans like Jada, Armani, and Amanda chose not to return for the next season, feeling the workload and need for flexibility. However, they take pride in having paved the way for future cheerleaders to earn a living wage. The series also emphasizes that these women are true athletes and professionals, not just performers, highlighting the dedication behind their roles.

In summary, America’s Sweethearts Season 2 showcases the Dallas Cowboys Cheerleaders’ journey through grueling auditions, personal struggles, and collective advocacy that culminated in a historic 400% pay raise, a milestone that promises greater financial stability and recognition for these athletes.

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