For veterans transitioning from military service to civilian life, finding a career that matches their skills and sense of purpose can be a daunting challenge. AlertMedia, an Austin-based emergency communication software company, is stepping up to bridge that gap by partnering with Hiring Our Heroes, a U.S. Chamber of Commerce Foundation initiative dedicated to connecting veterans and military spouses with meaningful employment. Through this collaboration, AlertMedia is not only hiring veterans but also creating a workplace where their unique talents thrive.
A Mission-Driven Partnership
Hiring Our Heroes has been a game-changer for the military community since its inception, serving over 50,000 veterans and military spouses by fostering connections with businesses eager to tap into their leadership, discipline, and problem-solving abilities. AlertMedia’s commitment to this program reflects its broader mission to protect and empower communities, values that resonate deeply with those who have served.
“Veterans bring a level of resilience and adaptability that’s hard to find elsewhere,” says Brian Cruver, CEO of AlertMedia. “Their ability to stay calm under pressure and lead through uncertainty aligns perfectly with our goal of delivering reliable communication solutions during crises.”
Through Hiring Our Heroes, AlertMedia participates in career fairs, fellowship programs, and networking events designed to match veterans with roles that leverage their expertise. The company has also implemented internal training to ensure hiring managers understand the value of military experience, from logistics and operations to strategic decision-making.
Veterans at the Helm
One success story is that of Sarah Martinez, a former Army logistics officer who joined AlertMedia as a customer success manager. After 10 years of coordinating supply chains in high-stakes environments, Martinez was eager to pivot to a civilian role but unsure how her skills would translate. Through a Hiring Our Heroes fellowship, she discovered AlertMedia’s dynamic culture and mission-driven work.
“My military background taught me how to anticipate challenges and execute under pressure,” Martinez says. “At AlertMedia, I use those skills to help clients prepare for emergencies, whether it’s a natural disaster or a workplace crisis. It feels like a natural extension of my service.”
Martinez’s story isn’t unique. AlertMedia has hired veterans across departments, from software engineering to sales, recognizing that their diverse experiences strengthen the company’s ability to innovate and respond to client needs. The company’s flexible work environment and emphasis on collaboration also appeal to veterans accustomed to teamwork and adaptability.
Why Veterans Are a Business Advantage
Hiring veterans isn’t just a feel-good initiative—it’s a smart business strategy. According to a 2023 LinkedIn Veteran Opportunity Report, over half of U.S. veterans start their civilian careers in high-skill positions, bringing technical expertise and leadership to the table. AlertMedia has seen firsthand how veterans enhance team performance, with their ability to navigate ambiguity and drive results.
“Veterans are trained to think on their feet and lead through complexity,” says Cruver. “In a fast-paced industry like ours, that’s a competitive edge.”
AlertMedia also benefits from the loyalty and camaraderie that veterans often bring to the workplace. By fostering a veteran-friendly culture through mentorship programs and employee resource groups, the company ensures these hires feel supported and valued.
A Call to Action for Businesses
AlertMedia’s partnership with Hiring Our Heroes is a model for other companies looking to tap into the military talent pool. The program offers resources like the Corporate Fellowship Program, which provides transitioning service members with hands-on experience in civilian roles, and events like the Military Spouse Employment Summit, which address the unique challenges faced by military families.
For businesses hesitant to hire veterans due to misconceptions about their skills or transition readiness, Cruver offers simple advice: “Get involved with organizations like Hiring Our Heroes. They’ll show you how to find and support this incredible talent.”
As AlertMedia continues to grow, its commitment to veterans remains a cornerstone of its culture. By giving former service members a new mission—protecting communities through innovative technology—the company is proving that the skills forged in uniform can shape the future of business.