Have you ever snuck a friend or partner along on a work trip, hoping your boss wouldn’t notice? You’re not alone. Brian, a millennial in the film industry, shared with Business Insider how he brought a friend to the Cannes Film Festival in 2017 without telling his employer. Even though most of the trip was for business, the experience ended up being memorable for both.
This practice is part of a growing trend known as "bleisure" travel—combining business with leisure. According to a recent YouGov survey commissioned by Crowne Plaza, 74% of respondents said they’d consider inviting a family member or friend on a work trip. Gen Z and millennials are especially likely to do this, with nearly 20% admitting to bringing a plus-one without informing their boss.
Psychologist Jean Twenge, author of "Generations," explains that Gen Z’s focus on work-life balance is driving this trend. Many younger workers don’t want their jobs to dominate their lives and may have fewer family obligations keeping partners at home.
Some companies are starting to embrace the idea. Ginger Taggart, a vice president at IHG Hotels & Resorts, says employers are increasingly open to blended travel, seeing it as a way to boost employee well-being and productivity. Employees report that having a loved one along can help reduce stress.
However, Stephan Meier, a management professor at Columbia Business School, emphasizes the importance of clear expectations. Some companies are fine with employees bringing guests if work hours are respected, while others expect full participation in after-hours events. The key is open communication so no one feels the need to sneak around or hide their plus-one.